Motorcycle HQ
Reviews & Tips
1. Comprehensive embroidery package with 3D front and flat sides/back gives a premium branded look on all sides
2. 98% cotton construction delivers comfortable everyday wear and natural breathability
3. Flat bill gives it a more directional aesthetic than curved-bill alternatives in the range
1. Flat bill is a specific style preference that won’t suit all riders
2. At £39.99 it’s the higher-priced end of the Alpinestars cap range
3. Flex back without adjustment limits fit flexibility for those outside the standard size range
The Franchise Hat takes the flat bill profile and adds a premium embroidery package. A front 3D embroidery logo sits alongside flat embroidery logos on both sides and the back, making it one of the more extensively branded caps in the Alpinestars range. Constructed from 98% Cotton and 2% Polyurethane in a stretch twill, the structured crown and flex back deliver a comfortable everyday fit. The flat bill gives it a more directional look than the curved alternatives in the lineup.
The Franchise Hat is aimed at riders and motorsport fans who want a flat-brimmed cap with comprehensive embroidery branding on all sides. At £39.99, it’s slightly above the standard cap price in the range, reflecting the more extensive 3D and flat embroidery package.
– Material: 98% Cotton / 2% Polyurethane
– Fabric: Stretch twill
– Bill: Flat
– Crown: Structured
– Back: Flex
– Branding: Front 3D embroidery logo, sides and back flat embroidery logos
– Price: £39.99
The Franchise Hat is a well-made flat-brimmed cap with a thorough embroidery package that gives it a premium branded look on all sides. The 98% cotton construction and structured crown deliver reliable comfort and shape retention, and at £39.99 the premium over standard caps is justified by the comprehensive embroidery detail.
The Franchise Hat is a well-made flat-brimmed cap with a more comprehensive embroidery package than most in the range. The 3D front logo and side/back flat embroidery make it a well-branded option all round, and the 98% cotton construction delivers comfortable everyday wear. At £39.99, the small premium over standard caps is fair for the additional branding detail.
1. Comprehensive embroidery package with 3D front and flat sides/back gives a premium branded look on all sides
2. 98% cotton construction delivers comfortable everyday wear and natural breathability
3. Flat bill gives it a more directional aesthetic than curved-bill alternatives in the range
1. Flat bill is a specific style preference that won’t suit all riders
2. At £39.99 it’s the higher-priced end of the Alpinestars cap range
3. Flex back without adjustment limits fit flexibility for those outside the standard size range
